Customer Modeling is way of understanding the psychology of people going to the market. Yes, I have been talking about it for quite some time. This time, lets try to be a bit realistic. So, lets start by questioning ourselves. For case study lets take an example of a Shopping Mall. What are the reasons that we find people in the Shopping Mall? Just visiting as time pass and hang out, kind of social gathering Visiting for the first time Searching for gifts to buy Family trip Tourist visit Visiting with a particular motive to buy something These are some of the reasons that you find people in the Shopping Mall, assuming there is no movie complex in it. :) The reason for listing down these factors is to understand the categories of customers coming to visit the shop. Now among these 8 groups of people which one is the most valuable customer- meaning most likely to spend money. I personally see few, number 4,6,3. These are the likely customer because they are in the need of something. Fa
It is the sharing which is the cause of reception.